All startups are governed by 2 things: the innovation behind your product or service and how to make money off of that innovation. In order for one to drive the other, you need to create a vision and communicate it passionately - within your company and to the customer. This vision is sourced by creating collaboration between sales, marketing, services and IT to determine what makes a customer say yes to your product.

I am a tenacious hunter of opportunities, working to build a critical mass of support for products in the marketplace. I demonstrate product value by devising strategies to enhance brand awareness in the media, as well as developing strategic relationships with companies that benefit from promoting the product. I am a connoisseur of customer behavior. Understanding what is important to the customer helps me to implement a sales strategy that responds to those needs with a familiar narrative.

I have a 10 year background in sales, marketing and strategic relationships, but it's been my academic leanings that have allowed me to bring tangible value to any situation I encounter. A Masters Degree in the humanities has given me the ability to be both collaborative and individually decisive. I am an exceptional communicator with strong presentation skills. Ultimately, I have a passion for doing things better.